Ford CEO says it's too late for Europe to fend off Chinese automakers, but not U.S.
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Speaking at the Automotive News Congress in Detroit, Ford Motor CEO Jim Farley warned that it is too late for Europe to fend off Chinese automakers, whose market share surged from near zero in 2020 to 12% in August. However, he believes the U.S. still has time to consider its approach. Global Chinese brand share jumped nearly 70% from 2020 to 2025.
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